GreatBlue Research, Inc.

GreatBlue Research, Inc.

Headquarters
162 West Street
Suite A
Cromwell, CT 06416

: 860.740.4000
FX: 860.894.2218
EM: Send Email

Contacts

Michael Vigeant, PRC
President
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Brady Lee
Business Development Director
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Carl Van Ostrand
VP Research
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On the Web


www.greatblueresearch.com
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Business Type
  • Data Collection - Qualitative
  • Data Collection - Quantitative
  • Data Processing
  • Field Management
  • Focus Group / Qualitative Facility
  • Full Service
  • Online Research Services
  • Online Surveys
  • Qualitative Consultant/Moderator
  • Research Supplier / Provider
Specialties
Data Collection Methodologies
Qualitative
Qualitative/Recruiting Services and Facilities
• Focus Group Facility
• In-person Moderation/Analysis
• Recruiting
• Viewable In-Depth Interviews (IDIs)/Dyads/Tryads/Mini-Groups
Quantitative
• Telephone Data Collection
Quantitative Data Collection Services
• Computer-Assisted Telephone Interviewing (CATI)
• Design & Analysis
• Internet/Web Based Surveys

 

Description
What’s on trend? What’s under the radar? What’s over the top? What are corporations, consumers, and local governments talking about, thinking about, losing sleep over? GreatBlue reaches deeper to uncover all of the possibilities as a national research organization, providing the answers to key players in the following industries: Utilities, Healthcare, Consumer Goods/Retail, Golf, Municipalities, and Education. We believe in the greatness of our clients and their potential, that anything is possible with the right team behind it. GreatBlue offers a wide range of methodologies, including telephone, mail, and web-based surveys, in-person interviews, and in-house focus group facilitation. GreatBlue's goal is to provide each client with the information tools, based on objective, reliable research to maximize organizational effort. Contact us to discover What’s Next.

Articles
Article:
Lodi Electric Utility Survey Focuses on Customer Service
GreatBlue conducted commercial and residential customer satisfaction surveys. This article summarizes the results, as presented by GreatBlue's CEO Michael Vigeant to Lodi Electric Utility, and expands on how the findings will help the company moving forward.
Leading B2B Insights For Driving Successful Brands by Spencer Brenneman
Working with Connecticut-based market research firm Great Blue Research, Spencer Brenneman surveyed 150 B2B marketing executives who consider themselves ultimately responsible for or an expert on their organization's brand strategy.
Customers Give CT Water High Marks for Customer Satisfaction by Daniel J. Meaney, APR
This article highlights the results of the Connecticut Water's customer satisfaction study done by GreatBlue Research.
New website, state money boosts internships at Rhode Island businesses by Kate Bramson
Bridge.jobs, released findings of an independent study conducted by GreatBlue Research that demonstrates the importance internships have on hiring decisions but a relative lack of participation among local employers.
Central Telephone Facility
# Stations: 24
International Coverage: Yes
CATI Stations: 24 with Voxco software
Multi-Lingual Interviewing: Spanish 
In-House Tabulations: Yes
In-House Programming: Yes
Recruiting Services
Recruit for: focus groups
one-on-ones
central location studies 
Recruiting in-house: 24 recruiters on staff 
Database available: 25,000 + names
Opt-In for:  
Recruit for:  
Study Types Recruit for: consumer
business
Description: Random telephone recruiting on every project. Panel and non-panel recruiting for focus groups, IDI, in-house testing. Elimination of professional focus group participants.
Focus Group Services
Facility Location: office building  
Miles from Airport: 25  
# Rooms: 1 focus group room
Usability lab: 24 PCs with internet access  
Focus Group Moderators: Yes
One-on-one, In-depth interviewers: Yes
Focus Group Room(s):  
Room 1: 12 ' x 22 ' - 10 seats
   
Description: In-house, full service facilitiation, moderation, recruiting, and hosting.
Off-Site/Remote Interviewing
In-Store Demos: w/ Store cooperation  
Remote/Field Interviewing: For On-Site Assignments & Mystery Shopping
Research Software
Computer-Assisted Telephone Interviewing (CATI): Voxco  
Statistical Analysis: SPSS  
Tabulation: SPSS  
Web Survey (CAWI): Voxco